IKEA

With creative directors and copywriters, I played a key role in shaping IKEA's festive spirit for the holiday season. By infusing IKEA's signature playful, clean, and optimistic tone, we embarked on a journey to spread joy and warmth.

Crafting short storyboards for animations that unveil the magic of IKEA's holiday offerings. These animations are more than just glimpses into our products – they're enchanting tales that gently reveal the image with elements like peppercorn biscuits, stars, and pine trees, evoking the true essence of Christmas.

​

Together, we've created a campaign that captures the heart of the season while staying true to IKEA's unique style and voice. It's a celebration of togetherness and the joy of giving – all wrapped up in the magic of IKEA.